Bed Race Sponsorship Opportunities

The Kiwanis Club of Ottawa Bed Race is among the best known and most successful of Kiwanis fund-raising events. Part of Winterlude, the world's largest winter celebration is organized by Heritage Canada. Teams made up of five participants each compete by pushing a bed along a 50m course on the Rideau Canal. All proceeds to to the Kiwanis Club of Ottawa Community Service projects. 

The Event

Location: Dows Lake, the focal point of Winterlude activities 

Date: Saturday, Feb 6, 2016

Participants: The event attracts approximately 40-70 teams (500 participants) every year. Another 75 organizers and volunteers ensure that the event runs smoothly. 

Audience: The event draws active, athletic youth interested in sports like hockey, skating andrunning. The final day of Winterlude also attracts a large number of families. An estimated 125,000 visitors flock to Dows Lake on race day every year. 

Visibility: In addition to attracting large crowds, theevent is widely covered by local and regional media. 

Reach: The event draws active, athletic youth interested in hockey, skating, running, and being outdoors. 


Level Title Sponsor Presenting Sponsor Gold Sponsors Heat/Team Sponsors
Accora Village
Investment $20,000 $7,500 $2,500 $500
Naming Rights "The Sponsor's" Bed Race Bed Race Presented by "The Sponsor"
Heritage Canada's Calendar Yes Yes
Placement on Kiwanis Web Site Primary Primary Secondary Mentions
Banners Provided Allowed Allowed
Recognition during race Naming, speech during awards ceremony Naming, speech during awards ceremony Named race in semi finals Named race during heats
Promotional materials in race packages Yes Yes Yes Yes
Free Team 4 2 1

Event Contact

Jamie Johnson

Club Contact

The Kiwanis Club of Ottawa
#210 - 1283 Algoma Road
Ottawa, Ontario
Canada K1B 3W7
Phone: (613) 233-1900