Precious Minds Video

Recent discoveries have shown that reading to children between the ages of 0 to 3 can help them realize the full potential of their brain.

In the ground breaking report, “Early Years Study”, co-chairs Margaret Norrie McCain and Dr. J. Fraser Mustard concluded that “early child development is as important, if not more important than the periods children spend in education or post-secondary education.” The research reveals that children who are read to when exceptionally young, are more likely to develop a lifelong interest in reading, do well in school, and succeed in adult life.

With the financial support of the National Literacy Secretariat, the Ontario Trillium Foundation and the Childrens’ Hospital of Eastern Ontario Foundation, the Kiwanis Club of Ottawa has prepared a video which presents these exciting discoveries, “Precious Minds: Nurturing Literacy in the Early Years”.

The intention of the video is to make parents and caregivers aware of the significant benefits created by reading to very young children. The video offers parents and caregivers a wide selection of practical suggestions on ways to nurture early literacy in children.

The video is available directly to the general public, as well as through various partnerships across North America. The Club plans to distribute 10,000 copies of the video in the first year of release.